E commerce is the best platform for business owners to
connect with their customers and to stream line the sales process over the
internet. Every transaction related to sale of the product or service from
transfer of funds to transaction processing to data interchange will take place
on the internet. Internet has brought tremendous changes in the field of
marketing. Every business regardless of its size is benefited by internet
marketing.
This platform is beneficial for both business owners and
consumers. If the business has a physical store then it will be able to provide
its services only to limited geographical area. But, if it has an ecommerce
website then it will be able to serve the whole world. Customers do not need to
walk to the store to get the desired product. They can easily get their desired
product without moving from the comfort of their home provided there is an
internet connection.
There are two ways to sell the products and services online.
One way is to build an ecommerce website and the other way is to approach open
source ecommerce platforms that allow the business owners to sell their
products. There are number of open source platforms available online to sell
the products. All that is needed to do is to choose the best platform that
suits the needs and requirements to sell the specific product or service online.
A business with ecommerce store will have a chance to
promote their brand to a wider global audience. This platform will reduce the
costs of advertising, marketing and man power. One can also reduce the
distribution costs if their services are downloadable. Physical presence of the
store is also not required. Customers enjoy shopping online. This platform reduces the
travel costs and time of the customer as he/she do not require traveling long
distances to reach the store to buy the required product or service. They can
easily get the required product with just a few mouse clicks.
This platform provides a way for the customer to choose from
various products available online and do their choice online shopping. They can
easily compare the prices of the products and choose the best deal
available. As the internet is open 24/7
customers can shop at their convenience.
No comments:
Post a Comment